PRIVACY POLICY

PRIVACY POLICY
 
This website www.atlas.co.il (“The Website”) is made available to you by Atlas Hotels Ltd., hereinafter referred to as “Atlas”, “we” or “us”. The aim of this Privacy Policy is to inform you about how we will use your personal data you provide to us through this Website, in relation with the activity in The Website – from simple browsing via hotel bookings and reservations, and other personal data provided and/or collected by us through other channels. We also wish to inform you about your rights under applicable data protection laws with respect to the handling of your Personal Data by us. Before using The Website, we recommend reading this Privacy Policy.

What is Personal Data?
For the purposes of this Privacy Policy, Personal Data means any information provided by you while interacting with us, for example whilst filling a form, or searching for deals. The data collected about you may identify personally, either directly (e.g. your name) or indirectly, by using online identifiers – such as user-id, IP location data, phone number, etc.

What kind of data processed and for what reason?
Every time you interact with us [e.g. booking a room –through our Website, or via a third-party provider (such as Booking.com), signing up for our newsletter, etc.], we may process the Personal Data you provide to us, and as follows:

a. Booking a room
When you book a room, or even start a reservation process, we may collect:
  • Your selected hotel including its location.
  • Your selected dates or dates you have searched for availability.
  • Number of rooms in the reservation.
  • Number of people in the reservation (divided to adults and children).
  • The room type and specific requests (such as bed-type, breakfast, etc.).
  • Age of children (under 2 years old or not and over or under 18).
  • Your name and surname.
  • Telephone/mobile.
  • Your country of origin.
  • Your e-mail address.
  • Any additional Remarks.
  • Your credit card details.
We use this Personal Data for the execution of your reservation and to establish and fulfill our contract with you. This includes verifying your identity, taking guarantee and/or payment information, and making the needed arrangements to fulfill your request.

b. Booking a conference room
If you wish to book a conference room for business purposes or others, we collect Personal Data, which includes:
  • Name and location of the wanted meeting room.
  • Your name and surname.
  • E-mail address.
  • Phone number.
  • The content of your message and specific requests made by you.
           
We use this Personal Data for the execution of your reservation.

c. Newsletter and special offers
If you provide contact information and your consent to us (e.g. when signing up for our newsletter via our Website or otherwise), we may use this Personal Data to send you our newsletters or information regarding other special offers, activities and marketing content which may be of interest to you, based on your previous interactions with us (e.g. bookings).
You can revoke your consent and opt out of receiving the newsletters and updates any time by clicking on the unsubscribe link included in the message, or by contacting us directly through https://www.atlas.co.il/contact-us.

d.  Atlas user account
Whenever you finish your reservation at Atlas, we will provide you a password in order to enter your private account. In this account you will be able to review the details of the reservations you made at Atlas.  In order to enter to your private account, you will be asked to enter your email and the password you got. The purpose of this data collection is to provide you a more convenient and safer service to access your reservation at Atlas.  

e.  Gift Cards
If you wish to grant someone a gift card for our offered services, you may be needed to provide us the following data:
  • Name of the person who you want to provide the gift card.
  • Your full name.
  • Either your phone number and the recipient phone number, ortherecipient email address.
  • Payment details.
  • Video/photo (optional).
  • Purpose of sending the gift card (optional).
  • Free text with your wishes/greetings (optional) – please note that Atlas is not responsible for any personal or sensitive data that you may include, therefore – do not include any sensitive or personal data in the wishes/greetings.    
In order to provide you the above services we use a third-party service. The usage of this third-party service and all the above data collected by us, is for the execution of your request.

f. “Contact Us” functionality
You can get in contact with us via our Website by using the “Contact Us” functionality. To contact us you are required to provide the following information:
  • Your full name.
  • Your telephone number and your e-mail address.
  • Your inquiry
Any additional information is provided voluntarily, except potentially additional information which might be required for authentication purposes (e.g. passport copy).
We may use your information in order to respond to your inquiry, and we may also use it for statistical purposes under Atlas legitimate interest as a data controller, to improve and adjust its services.

g. Use of the Website (e.g. browsing)
Whenever you navigate our Website, data about you may collected and processed. The data is collected through the session cookies (for more information regarding cookies see below) we use on our Website. They are anonymized before we use it to build anonymous utilization profiles, or for marketing/performance (e.g. direct marketing, site optimization) you can control the use of the cookies via our cookie menu. This data shall not be used in order to directly identify the visitor of the Website personally.

h. Via Online Reservation Support chat
you may provide details on our ‘Online Reservation Support’ chat, where you can submit a message addressed to Atlas. Please note that the personal data you provide within the chat is voluntary and Atlas has no way to control its content – You are forbidden to provide any sensitive information in the chat interface (e.g. information regarding credit card details, financial, health, sexual orientation, personal or religious beliefs, etc.)
Sharing Personal Data
Your Personal Data may be shared as follows:
  • With our commercial partners/affiliates while booking an event or an activity organized by such  partners, and to provide you with the services.
  • Atlas is a comprised of a group of hotels, and as such, your information may be shared within the group – to provide you with a better service every time and everywhere.
  • We use alimited number of third-party service providers, who act as our processors, to assist us in making our websites and Services available to visitors and users. For example, we may share data with third parties who provide services to us, such as credit card processing services, analytics, and data storage services. These third parties may access, process or store personal data in the course of providing their services as requested by Atlas to provide the Website and other business-related services to you. Any data processed on our behalf complies with applicable laws.
  • If necessary for legal and/or regulatory purposes.
  • In the event of a breach or suspected breach of contract by you or on your behalf, including our Terms and Conditions and this Privacy Policy, and for the legal implications of it.
 
Transfer of Personal Data to a third country
When you use our Services or our Website, we may transfer, store, and otherwise process information about you on servers or databases located outside of your country of residence, including outside of the EU or Israel, which could have different data protection laws. By using our Services, you acknowledge and agree to this kind of processing. If you do not want your personal data transferred, stored or otherwise processed as mentioned above – please do not submit any information to us. When we transfer information on EU individuals outside the EEA, we conform to the GDPR regulations.

Social Media Buttons
On our Website we use the following social media plug-ins: Facebook, YouTube, Instagram. The plug-ins can be identified by the social media buttons marked with the logo of the provider of the respective social media networks.
We have implemented these plug-ins using the so-called 2-click solution. This means that when you navigate on our Website, Personal Data will initially not be collected by the providers of these social media plug-ins. Only if you click on one of the plug-ins your Personal Data will be transmitted: By activating the plug-in, data is automatically transmitted to the respective plug-in provider and stored by them (in the case of US providers your Personal Data will be stored in the USA). We neither have influence on the collected data and data processing operations conducted by the providers, nor are we aware of the full extent of data collection, the purposes or the retention periods.
Information on the purpose and scope of data collection and its processing by the plug-in provider can be found in the respective data protection policies of these providers, where you will also find further information on your rights and options for privacy protection, as follows:
Facebook Inc., 1601 S California Ave, Palo Alto, California 94304, USA: https://www.facebook.com/privacy/explanation
Google Inc., 1600 Amphitheater Parkway, Mountainview, California 94043, USA:
https://www.google.com/policies/privacy/
Instagram LLC., 1601 Willow Road, Menlo Park, CA 94025, USA:
https://help.instagram.com/155833707900388

VII. Cookies
We use cookies, web beacons, sdk's, pixels and other online identifiers on The Website. In general, cookies are small text files sent by a web server to your web browser and saved locally on your computer. The cookie allows the server to uniquely identify your browser on each page.
We use the following categories of cookies on our Website:
Necessary Cookies
These cookies are essential in order to enable you to move around the Website and use its features. Without these cookies, services you have asked for such as remembering your login details or data provided for a booking cannot be provided.
Performance Cookies
These cookies collect information on how people use our website. These cookies help us to better understand how users arrive at our site and highlight areas where we can improve.
Advertising Cookies
The use of these cookies is for the purpose of displaying advertisements that are tailored fit to you, and for communicating information that is appropriate for you. The cookies are used mainly to not expose you to the same advertisement over and over and to measure the effectiveness of our advertising campaigns.
Blocking these cookies will only effect on the personalization of the advertisements. Basically, these cookies are third party cookies and are primarily dependent on advertising companies - such as Google cookies, used with Google Analytics or Firebase.
For more information about these cookies, please visit the Google website at https://policies.google.com/technologies/cookies? hl=en
You can manage your cookies preferences by using our cookie menu on The Website.

What kind of security measures for the compliance with data protection?
We at Atlas, maintain the appropriate standards of security and we have put in place robust technical and organizational measures for the protection of your Personal Data, especially to protect the data against loss, falsification or access by unauthorized third parties. For the transfer of particularly sensible Personal Data via the internet, such as for example credit card details, we use the high standart security measures to protect it.
However, the transmission of information via the internet is not completely secure. So, while we will do our best to secure your Personal Data, we guarantee the security of data transmitted to our Website. Any transmission is at your own risk. Once we have received your Personal Data, we will use strict procedures and security features to prevent unauthorized access.

Your Rights
In respect of the collection and use of your personal data, you may:
  • Review, Access, Modify, and make correct your information, all under the appropriate circumstances.
If you are an EU citizen, you may also –
  • Revoke your given consent at any time, for example by opting out from the newsletter.
  • Ask us for a copy of the Personal Data undergoing processing and ask to receive your Personal Data or transmit the Personal Data to another controller.
  • Object to or restrict any further processing and request the erasure of your Personal Data,

If you have any further questions regarding your personal data which has been stored with us, or if you would like to exercise your abovementioned rights, please contact us via the contact details stated below. Please note that for us to fulfill your request, we might need additional information, for authenticating your identity.
For how long will Atlas keep my data?
We will retain your personal data only for a limited period, as needed to fulfill the purposes of processing as mentioned above. After that time your personal data will be erased. If we process your personal data based on your consent, we will retain your personal data for a limited period needed to fulfil the purposes of processing it.
Where we enter into a contract with you, we will keep your information for the duration of the contractual relationship you have with us, and, to the extent permitted, after the end of that relationship for as long as necessary to perform the purposes set out in this notice, including for legal purposes.
Where we process personal data for marketing purposes or for any other purpose under your consent, we will process the data until you ask us to stop, plus for the period needed to implement your request. We may also keep a record of the fact that you have asked us not to send you direct marketing or to process your data so that we can respect your request in future.
We may process and keep your information for statistical and/or for providing a better service in your future correspondence with us, under our legitimate interests and/or for legal requirements and purposes, as set by under law, regulations, authorities or other.
Updates
This Privacy Policy may be updated from time to time. As such, we recommend reviewing it from time to time, and before making any use of the Website. Your use of our website and services, as applicable, constitutes your consent to privacy notice to the fullest extent permitted by law.